Another thing to look into when comparing coffee franchises is the variety of coffee that is being sold. If there are only a few choices, then customers will more then likely go somewhere else for their coffee. Also, it is a good idea to make sure the franchise fee of the coffee franchise is a reasonable fee and actually pays for something such as marketing help for the new franchisor. If the fee doesn’t provide any type of assistance for the franchisor, then it may be a good idea to look into another coffee franchise. Most of the time the franchise fee is for marketing or accounting, but sometimes the fee is only a fee and doesn’t help the new coffee franchisor.
The new franchisor can also look into the track record of the coffee franchise company, as well as talk to some current franchisors. This can help the franchisor determine whether or not the company is stable enough to invest in. If the company has more and more people buying franchises every year, then more then likely the company is very stable and growing.